Shopify or a custom build?

For most brands, Shopify. It is reliable, it scales, and the app ecosystem solves problems you would otherwise pay to build. Custom makes sense when you have unusual business logic, very high order volume, or deep integrations with systems you already run. We tell you which one you actually need rather than defaulting to the more expensive answer.

Can you migrate our existing store?

Yes. We handle migrations from WooCommerce, Wix, Squarespace, BigCommerce, and custom platforms. Products, collections, customers, and order history come across, and we set up redirects so the SEO equity you have built does not evaporate on launch day.

We sell on Amazon. Is a Shopify store worth it?

It is the difference between renting your customers and owning them. On a marketplace you do not get the email address, the repeat purchase behaviour, or the margin. A direct store gives you all three, and it becomes the asset the business is actually valued on. We handle the build and the brand migration.

Do you handle subscriptions and recurring orders?

Yes, and it is one of the harder things to get right. Subscription commerce needs the plan structure, the billing logic, the pause and cancel flows, and the customer portal all working together. We have built and operate subscription commerce ourselves, so this is not theoretical.

Will you write the product copy?

We can. Product copy is where most stores lose the sale, so it is worth doing properly rather than pasting supplier descriptions. We scope it as part of the build or as a separate piece depending on catalogue size.

What about ongoing support after launch?

Most brands take a small monthly retainer for merchandising, seasonal campaigns, and conversion work. Others come back as needed. Either is fine, and there is no lock-in.

All services →

Development 3–6 weeks

Shopify Stores Built to Sell, Not Just List

Shopify & E-Commerce

A store that turns browsers into buyers, with the product, checkout, and post-purchase flow all pulling in the same direction.

A store that looks good but does not sell is an expensive catalogue. We build Shopify stores around the way people actually buy from you.

What to expect

Scoped before kickoffBuilt for service businessesMeasured against calls and bookingsSupport after launch

01: The Problem

Sound familiar?

Most stores fail quietly. Products are listed but not merchandised, the checkout leaks at every step, and nobody can tell which of it is losing the money because e-commerce tracking was never configured properly. Marketplace sellers face a sharper version of this: Amazon owns the customer, the reviews, and the margin, and the brand has no direct relationship to fall back on.

Cost of doing nothing

Every week on a leaking checkout is revenue you already paid to acquire

02: The Solution

Here's what we do about it

We build or rebuild the store around your actual buying journey. That means product pages that answer objections, a checkout stripped of friction, and subscription or bundle mechanics where they fit your model. For brands moving off a marketplace, we handle the migration and set up the direct channel so you own the customer, the data, and the repeat purchase.

03: The Result

Here's what changes

A storefront you control, with clean attribution from ad click through to order so you can see what is actually paying for itself.

A checkout that does not lose people halfway

Product pages that answer objections before they are asked

Own your customer relationship instead of renting it

E-commerce tracking that shows what actually sells

Deliverables

What you get

Timeline: 3–6 weeks

A live Shopify store

Theme customisation or custom build

Product and collection structure

Payment and shipping configuration

App integrations

And analytics with e-commerce tracking wired in.

Ready to close the gap?

Book an audit. We'll show you where the gap is showing up and give you a practical plan to fix it.

We'll set expectations for timing before the work starts.

No contracts No commitment You keep the roadmap we build

Common questions

Frequently asked questions

Proof it works

See our work

Browse the projects we've delivered for service businesses across the GTA: websites, AI agents, social media, and more.

View all projects

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Shopify & E-Commerce

A store that turns browsers into buyers, with the product, checkout, and post-purchase flow all pulling in the same direction.

A store that looks good but does not sell is an expensive catalogue. We build Shopify stores around the way people actually buy from you.

What to expect

Scoped before kickoffBuilt for service businessesMeasured against calls and bookingsSupport after launch